Emakina wins 6 Interactive Media AwardsBrice Le Blévennec
Emakina is one of the big winners in the Interactive Media Awards, with 2 ‘Best in Class’ and 4 ‘Outstanding Achievement’ distinctions. The jury of this worldwide contest follows the highest standards of excellence in web design and development and honours individuals and organizations for their outstanding achievement.
The Interactive Media Council (IMC) who created the awards is an international association of leading web designers, developers, programmers, advertisers and other web-related professionals.
International Crisis Group and Evolta City, Best in Class
The ‘Best in Class’ award is the highest honour bestowed by the Interactive Media Council.
This year, Emakina’s The Reference receives the prestigious award for the International Crisis Group Website. The project successfully combines the serious nature of this worldwide organisation with its dynamic, open communication style, while emphasizing ICG’s values and strengths.
Panasonic Evolta City, a project by Design is Dead also received this highest honour, in the category ‘Community’. The collaborative social media game brought together players from across Europe to build the biggest Zero CO2-emission City on the World Wide Web.
The jury declared both winners excelled in all areas of the judging criteria and achieved a perfect or near perfect overall score. Both sites represent the highest standards of professionalism, compliance, impeccable planning and execution.
Four Outstanding Achievements
The ‘Outstanding Achievement’ awards are the second highest prize bestowed by IMA. Emakina was selected four times out of the international pack of competitors.
The Schweppesonality campaign won in the ‘Lifestyle’ category. The Schweppes brand is working on a global rebranding, together with Emakina. Schweppesonality is an original activation campaign about the fans of the brand and their charismatic, unexpected and inspiring personalities, true Schweppesonalities.
SamsungWorld received the award in the category ‘Community’ and ‘Consumer Services’ website. This new online meeting point for Samsung clients channels all opinions and discussions on Samsung and its products towards one, dynamic environment. Visitors exchange ideas and discover promotions, goodies and news items, in a tailor made CRM system.
50 Lawyers last but not least is the winning campaign for Test-Achats, in the category ‘Professional Services’. In a web centric campaign eco system, consumers were invited to file their complaints online and share their experience in social media. The original campaign showed TestAchats/Test-Aankoop lawyers in a military training camp, preparing to fight for the rights of their consumer clients.